Text Ads and Click Fraud: A cost of doing business?

The explosion of content-relevant text ads on websites (even I use them on this site) has been very profitable for advertisers, content providers, and ad networks such as Overture and Google AdWords. But there is now a serious problem with “fraudulent clicking,” which amounts to stealing money from the advertiser. And unfortunately, there isn’t much that can be done about it. [Article]

My Continuous Ink System: A Review

I’ve neglected my blog this month. However, today I have an interesting new review to post: my review of a Continuous Ink System for my Epson R200 printer. Are you sick of ink cartridges that are priced as if they contain liquid gold? I am. So a Continuous Ink System may be the solution for you — read my review to see how it worked for me.

On a related note, I really like this Epson R200. I use it primarily for printing directly on inkjet printable CD-ROMs and DVDs. No more cheesy printer labels and stompers; no more sharpie pens!

Retro Computing Review: The Home Computer Wars

Mini-review of The Home Computer Wars (Michael S. Tomczyk, 1984, Compute! Publications, Inc. ISBN 0-94238675-2)

If you are 1., a computer industry history enthusiast, and 2., ever owned a Commodore computer such as the PET, VIC-20, or Commodore 64, then you should try to find a copy of The Home Computer Wars by Michael S. Tomczyk. Most computer history books I have read seem to only mention Commodore as a footnote, never seeming to give it its proper dues or recognizing how it impacted the industry. As far as I know, this book is the most detailed available when it comes to Commodore’s role in the history of computing.

The Home Computer Wars is subtitled “An Insider’s Account of Commodore and Jack Tramiel.” And that it is. This book is short on technical detail but heavy on the inside information on what went on in Commodore from 1980 to 1984. From the perspective of a fanatical Commodore user from the 80s (like yours truly), the most interesting aspect of this book is Tomczyk’s chronicle of the creation and marketing of the VIC-20. The VIC-20 was the predecessor to the C64, and it could be argued (as Tomczyk does) that the VIC-20 was the first real home computer “for the masses.”

This book is as much about Jack Tramiel as it is about computers. Tramiel was Commodore, and his method of management and goals for the company were called “the Commodore Religion,” and the insiders of Commodore who believed in his vision were called “Commodorians” by Tomczyk. Tramiel was a holocaust survivor that rebuilt a small calculator company into the first computer company to have over a billion dollars of revenue in a year.

It’s quite educational to read a home computer “history” book that was written long before the world decided on the “PC clones” that most of us use now. 1984 was still an era where the computer industry was barely beginning to emerge from a technological dark age of competing and incompatible platforms. In keeping with the theme of the title, Tomczyk writes as if he were a soldier in the trenches of a protracted land war. It’s a great read if you have the interest in the subject matter. Get a copy if you can. As of this writing, the author of the book is selling original first editions from his personal stock on Amazon.

Will free software kill shareware?

Will free software kill shareware? – As an independent developer who relies on intellectual property rights for a living, I am somewhat resistant to the “free software” movement, though I fully support the right of any programmer to decide how to license (or not license) his software. As the author of this article points out, “free software” has only become a player in the market because it is no longer run by “the little guys,” but pushed and funded by mega-corporations like IBM and Novell. A “little guy” (not in physcial presence, mind you) like myself needs to be able to charge for his work if he is going to earn a living doing what he is gifted to do. Will there be room for shareware if “free software” takes over the world? What will happen when people become used to getting software for free? The only thing that I know for certain is that a market that exists due to the abilities of mega-corporations like Novell or IBM to fund free software will not help “little guys” earn a living from their craft unless those “little guys” want to work for those companies. And as the author concludes his post:

“I wonder — if free software kills shareware, who is going to write all the truly useful applications?”

[Post updated on 8.29.04-1.17pm]